Advanced Social and Digital Media Strategies

Just having a presence on the   web and social media isn’t sufficient in today’s new era of digital   marketing. Agents will learn how to create and deploy social media and   content curation strategies and tactics to vastly improve their online   visibility and customer engagement opportunities. Specific emphasis is placed   on real estate-specific intelligence, use cases and best practices in   social/digital media, and the emergence of newer visual channels such as   Instagram and Pinterest. The course also provides a brief framework to ensure   agents’ online activities remain compliant with TREC rules, the REALTORS®   Code of Ethics, and federal regulations regarding influencers, reviews and   endorsements.